Maximizing PR Impact While on a Budget

According to a new article in PR News, to maximize public health PR impact on a budget, communicators can adopt cost-effective strategies. Amplifying media coverage through content repurposing and employee advocacy ensures broad reach. Utilizing social media platforms, including leveraging customer testimonials and Glassdoor management, strengthens credibility and brand image.

 

Encouraging executives to engage on LinkedIn enhances connection with audiences. Optimizing a website by keeping a press page active attracts further media opportunities, while on-demand PR services provide flexible support during crises. These budget-friendly tactics enhance visibility and reputation, allowing public health organizations to achieve significant PR results without exceeding their resources. Read more from PR News here.