In the realm of public health communications, the rapid emergence and integration of Artificial Intelligence (AI) is ushering in a transformative era. As a comprehensive leader in communications, public relations and marketing technologies, the Cision company understands the importance of embracing AI’s capabilities early in its development stages as a critical element in the future of addressing complex challenges, bolstering crisis response, and ultimately improving the health outcomes of communities worldwide.
During the Cision-sponsored showcase session “AI & the Future of Crisis Comms,” at the 2023 National Conference on Health Communication, Marketing & Media (NCHCMM), its panelists shared key findings and insights derived from real-life crises before delving into a focused conversation on how AI is re-shaping crisis communications in healthcare and empowering healthcare communications teams.
As a supplement to that inspiring and insightful discussion, Cision has followed up with six ways public health communicators, at all levels, can integrate the enormous power of AI tools into their daily work processes. The NCHCMM management team is happy to share these steps as part of our ongoing efforts to keep public health communicators informed and up to date on the evolution of public health communication in a changing world.
Please click here to access the Six Steps to Using AI in Your Communication Strategies.
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Many of the health threats that plagued Americans several decades ago—such as unclean drinking water, bacterial and viral illnesses, and the consequences from behaviors such as smoking cigarettes and not wearing seatbelts—have been successfully diminished. These health threats were reduced thanks in part to the work of public health initiatives.
However, a significant public health threat lingers without much hope on the horizon for a definitive resolution – the threat of gun violence.
Unfortunately, results from a recent Axios/Ipsos American Health Index poll indicate that the majority of Americans surveyed now name gun violence in their communities as the number one health threat, followed closely by the threat of the opioid epidemic.
The discussion of gun violence is intrinsically linked to political divisiveness. However, regardless of political lines, the threat to everyday Americans’ safety remains. The more that public health communicators and health organizations can reframe the issue of gun violence as a salient public health threat, the more progress may be made to ensure that Americans are safe.
Here’s what you need to know about the state of gun violence in 2023 and how this kind of violence represents a threat to public health.
Individual and systemic racism affects virtually every aspect of public life. It is especially pervasive in medicine and public health. Being Black, indigenous, or a person of color (BIPOC) can be harmful to your health.
The U.S. Congress and several local and state governments have declared racism a public health crisis. While these declarations are not legally binding, they convey that racial and cultural justice is necessary to safeguard all citizens’ health. Racism at individual and societal levels negatively impacts vulnerable populations’ mental and physical health. It also prevents members of marginalized groups from receiving equitable and adequate healthcare.
Understanding why racism is a public health emergency can shed light on the health-related harms of racism and bigotry. It also stimulates efforts to remedy the injustices and improve the general health of all Americans.
Why Is Racism a Public Health Emergency?
A public health emergency occurs when the effects or consequences of a public health threat are pervasive enough to overwhelm the organizations and facilities responsible for responding to it. In most cases, policymakers and community leaders cannot legally enforce emergency declarations. Nevertheless, they serve as a call to action to review and revise current policies and practices that allow the emergency to permeate.