Get a First Look at NCHCMM 2025 Breakout Sessions
The 2025 National Conference on Health Communication, Marketing, and Media (NCHCMM) is happening July 28–30 in Atlanta, and we’re excited to share a preview of this year’s breakout sessions.
Highlights include sessions on AI in public health, youth-driven campaigns, mental health messaging, and building trust and transparency through community engagement. Attendees can also explore sessions c…
ChatGPT Use Linked to Cognitive Decline: MIT Research
A recent MIT Media Lab study raises concerns about the long-term cognitive effects of relying on ChatGPT. Researchers found that participants who regularly used the tool to write SAT-style essays showed the lowest brain engagement and underperformed linguistically and behaviorally compared to peers who used Google or no tools at all.
EEG scans revealed diminished neural activity in the ChatGP…
HHS Plans ‘Bold, Edgy’ Campaign on Ultra-Processed Foods
The U.S. Department of Health and Human Services (HHS) is launching a bold national campaign, “Take Back Your Health,” focused on the strong links between ultra-processed foods and increased diabetes risk. With an estimated $10-20 million budget for its first phase, the campaign aims to deliver daring, viral messaging that motivates behavior change among Americans.
It also seeks to popularize…
Don’t Miss the Closing Plenary at NCHCMM!
Be sure to join us on Wednesday, July 30, for the powerful closing plenary at the National Conference for Health Communication, Marketing, and Media (NCHCMM) in Atlanta: Communicating the Value of Public Health. Sponsored by Deloitte and organized by PHCC and NPHIC, this dynamic session brings together leading voices—Brian Castrucci, Katherine Reed, and Ashani Johnson-Turbes—for a conversation on how storytelling, media strategy, and innovation can reshape public understanding of public health. Walk away inspired to elevate your messaging and impact.
This plenary is a must-attend for publ…
Like Measles, Misinformation is Spreading, Poll Finds
As measles cases surge past 800 nationwide—most in Texas—a new KFF poll reveals a troubling rise in public exposure to vaccine misinformation. While most Americans still trust the measles vaccine’s safety, many report uncertainty when encountering false claims, such as the vaccine causing autism or vitamin A preventing infection.
Notably, 19% of adults believe the vaccine may be more dangerous than the disease. A clear political divide also emerged, with Republicans more likely to believe misinformation. Most concerning: parents who believe such falsehoods are more than twice as likely to…