New Report: How Marketing of Formula Milk Influences Our Decisions on Infant Feeding

A new report, How Marketing of Formula Milk Influences Our Decisions on Infant Feeding was just released by the World Health Organization (WHO) and UNICEF. In the new report, WHO notes that global breastfeeding rates have increased very little in the past two decades while sales of infant formula have more than doubled in roughly the same time period. The report focuses on marketing practices employed by companies that make up the $55-billion-a-year global infant formula business. WHO says its position on breastfeeding is critical because exclusive breastfeeding protects against child malnutrition and many childhood illnesses and health issues.