MMWR: Identifying Tobacco Use During Medicaid Enrollment

A study in King County, Washington (2016–2023) found that combining Medicaid enrollment data with claims data significantly improved the identification of tobacco users—especially men and those without chronic conditions. Relying only on claims data missed 14% of users, limiting opportunities for early intervention. By asking about tobacco use during enrollment, states can better connect Medicaid members with cessation support before serious health issues arise.

 

This approach strengthens public health surveillance, helps reduce healthcare costs, and creates more targeted interventions. Public health professionals can champion this strategy to ensure more people get the support they need to quit tobacco. Read more in CDC’s latest MMWR here.